King Gina

Purpose of financial planning Creating a financial plan helps you see the big picture and set long and short-term life goals, a crucial step in mapping out your financial future. When you have a financial plan, it's easier to make financial decisions and stay on track to meet your goals. Working with a financial planning professional can secure your financial wellbeing and give you peace of mind and help you reach financial planning success. The major purpose and reason for financial planning is to line up our financial and lifestyle ducks in a row. Most people have a lot going on financially and with life in general, Retirement Annuity plans, Tax-free Savings Account, Life insurance, Pension plans, Education funds, Taxes, Employee benefits, Wills, cash flow to mention a few, it’s very important that we have informed reasons to base our financial and lifestyle decisions on. A personal plan becomes like a rudder for your financial ship. Most importantly it gives you c

KG:  As a young black woman in digital marketing, would you say that gender bias in Digital Marketing is real? What have been some of your observations in this regard? OM:   There is a global gender bias. It is not limited to the industry I have chosen to operate in unfortunately. Capitalism and patriarchy are benevolent bedfellows. Women have historically been unable to participate in the formal economy and now that we are, we are paid significantly less for the same amount of work. Recent statistics show that black African women bear the biggest brunt of this gender bias. Regardless of industry. KG:  Tell us about your Creative Consultancy Makhathini Media , and how it aims to close the gap with regards to the lack of digital literacy in South Africa? OM:  We are closing the digital literacy gap by offering Digital Marketing workshops for government agencies, parastatals, NGOs, corporate companies of all sizes and individuals. Makhathini Media aims to cre